BLACKPINK’s Jennie and Rosé Announce Exciting New Solo Projects

What new solo projects are Jennie and Rosé releasing this year?

Jennie and Rosé, members of the globally acclaimed K-pop group BLACKPINK, have announced their new solo projects, much to the delight of their fans. Jennie is set to drop her new single titled “Mantra” on October 11, marking her return to solo work. This will be her first solo release since her historic collaboration with The Weeknd and Lily Rose Depp on “One Of The Girls.” Meanwhile, Rosé is taking a significant step in her music career by announcing her debut solo album, “Rosie,” which will release on December 6. This full-length album signifies a substantial move as it will be her most personal work to date.

These releases come after over a year since both artists have ventured into solo careers, making their individual projects highly anticipated. Jennie’s fans have been eagerly pre-saving “Mantra” on various music platforms like Spotify and Apple Music. Rosé’s album announcement has been emotionally conveyed through her social media channels, highlighting her journey over the past year. Both projects showcase their growth as solo artists while continuing to maintain their strong presence as members of BLACKPINK. These releases mark an exciting period for fans, who have been supportive of their solo endeavors.

How is Jennie’s upcoming single “Mantra” being promoted?

Jennie’s upcoming single “Mantra” is being heavily promoted through various teasers and social media channels. Weeks before the official announcement, Jennie stirred excitement among her global fanbase by releasing teaser videos and captivating images. One of the most notable teasers was a video featuring the phrase “CALLING ALL PRETTY GIRLS,” released on September 25. This teaser alone generated a significant buzz, catching the attention not just of fans but also of fellow artists around the world. The promotional campaign for “Mantra” has been strategic and engaging, creating substantial anticipation and curiosity.

Additionally, Jennie has facilitated pre-saving links for “Mantra” on popular music streaming platforms like Spotify and Apple Music, ensuring that fans can easily access the song upon its release. The marketing approach leverages Jennie’s strong social media presence and her widespread influence in the music industry. By involving her fans in the pre-release excitement and continually providing updates, Jennie has ensured a well-rounded and far-reaching promotional strategy. This method not only increases album visibility but also maintains a strong connection with her global audience, thereby maximizing the hype surrounding “Mantra.”

What achievements has Jennie made as a solo artist?

Jennie has made significant strides as a solo artist, achieving several remarkable milestones that underscore her talent and influence. Last year, she became the first Korean female solo artist to earn platinum certification from the Recording Industry Association of America (RIAA). This accomplishment was for her collaboration with The Weeknd and Lily Rose Depp on the song “One Of The Girls.” This milestone has solidified her standing in the highly competitive music industry, making her a trailblazer for other aspiring solo artists. Jennie’s collaborative work has not only earned her critical acclaim but has also expanded her presence on the global music scene.

In addition to her platinum certification, Jennie achieved another notable record when the music video for her 2019 solo track “SOLO” surpassed 1 billion views on YouTube in April. This made her the first K-pop female artist to reach this milestone, highlighting the massive appeal and reach of her music. The success of “SOLO” reflects Jennie’s ability to captivate a global audience with her distinctive style and powerful performance. These achievements are testament to her versatility as an artist and her impact on the music industry, paving the way for further successes with her upcoming releases.

What details has Rosé shared about her debut solo album “Rosie”?

Rosé has shared several personal and insightful details about her debut solo album “Rosie,” set for release on December 6. Through an Instagram post, she announced that “Rosie” is a deeply personal project that she has been working on for over a year. The album was created during her time in Los Angeles, where she collaborated with various songwriters and producers. Rosé described the entire process as a journey filled with nights of confusion and self-discovery, but emphasized the support from her friends, family, and team that helped her complete the project. The album signifies her new chapter as an artist, reflecting her experiences and emotional journey.

The album “Rosie” is not just a collection of songs but is considered a “journal” of Rosé’s life over the past year. She has poured her heart and soul into this project, making it her most intimate work yet. Rosé also mentioned that “Rosie” is what her close friends and family call her, and she hopes the album will make her fans feel closer to her. This 12-track album, which she coproduced and co-wrote, further signifies her growth as an artist, showcasing not just her vocal prowess but also her skills as a musician. With the date set and anticipation building, fans are eagerly awaiting to dive into Rosé’s musical journey through “Rosie.”

How did Rosé describe her experience working on her first album?

Rosé described her experience working on her debut solo album “Rosie” as a transformative and emotionally taxing journey. In her Instagram announcement, she recalled her feelings of confusion and being lost after BLACKPINK’s “Born Pink World Tour” concluded. Her journey began in a studio session in Los Angeles, where she spent an entire year writing songs with new collaborators. Rosé admitted that the process was challenging and that she often fell asleep feeling uncertain about the direction of her music career. However, the support from her loved ones and dedicated team helped her push through these moments of self-doubt to create a work she is incredibly proud of.

Despite the hurdles, Rosé found the experience to be fulfilling and profoundly impactful. She emphasized that making the album involved pouring her “blood and tears” into each track. The album is not just about the music but is a personal diary of her experiences and emotions over the past year. Through this journey, Rosé discovered a new level of vulnerability and authenticity as a solo artist. She believes that “Rosie” will resonate deeply with her fans, giving them a closer look into her life and making them feel connected to her on a personal level. This sense of intimacy and honesty is what makes her debut album special and highly anticipated.


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